A video of the product in use, on the product page
Liforme Product page
View live example 01
What they do
A full-width video of the mat in use, between the gallery and the feature sections, plus clips in the gallery itself.
02
Why it works
Video shows what photos can't on a yoga mat: the grip holding whilst someone moves, and the size of it next to a person. It's the closest thing to trying it in a shop.
03
Makes sense when
Products where the main claim is about movement: grip, stretch, sound, assembly. Lazy-load it so it doesn't slow the page, and use a moving preview or a decent poster frame rather than a black box with a play button.
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More product patterns
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