A numbered bestsellers carousel for the category
Gymshark Collection page
View live example 01
What they do
A "TOP 10 IN CATEGORY" carousel above the grid, numbered 1 to 10. If you don't fancy scrolling through 374 products, start here.
02
Why it works
374 products is too many to choose from, and a numbered list is strong social proof: not just "people like this" but "this is number one". If you don't want to browse, you pick from ten and you're done.
03
Makes sense when
Collections big enough that choosing is hard (50+ products, say) with enough sales for the ranking to mean something. On Shopify, a collection sorted by best-selling gets you most of the way.
More like this
More collection patterns
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